SEO gets you found. AEO gets you chosen.

AI Search, GEO & AEO strategy

I help B2B brands turn AI search visibility into measurable growth across Google, AI Overviews, ChatGPT, Perplexity, Gemini, and emerging answer engines.

Proof points

10+ Years in SEO, AEO & B2B SaaS
AI Search, retrieval & answer engine focus
Tech Work across complex, technical categories
AEO SEO gets you found. AEO gets you chosen.

Where strategy meets evidence

The AI Search Proof Lab is a public portfolio of experiments, audits, templates, and workflows showing how brands appear, disappear, and compete inside AI-generated answers, AI Overviews, and emerging agent-assisted search journeys.

Experiment

GEO Measurement System

A live GEO measurement experiment combining Cloudflare AI Crawl Control, Otterly.ai prompt tracking, and Claude analysis to baseline how a brand appears across AI answer engines and which sources get cited.

Demonstrates: AI crawler control, prompt tracking, brand ranking measurement, citation analysis, and a repeatable GEO baseline methodology.

View Experiment Week 1 baseline ยท June 2026
Workflow

AI Citation Gap Analysis Workflow

A practical workflow for identifying where competitors are cited in AI answers, where a brand is missing, and which content to refresh first.

Demonstrates: citation tracking, competitor analysis, prompt gap mapping, source evaluation, and AEO/GEO prioritization.

Explore the Workflow Completed: June 2026
Dashboard

AI Search Reporting Dashboard

A sample reporting framework for connecting AI citation visibility, share of voice, prompt coverage, competitor gaps, AI referral signals, and organic performance to business impact.

Demonstrates: executive reporting structure, AI visibility measurement, prompt coverage analysis, competitor gap framing, answer-surface visibility, and business-impact storytelling.

View Dashboard Completed: June 2026
Audit

AI Data Security Visibility Audit

A 15-prompt AI search benchmark showing which brands, domains, and content formats are cited for enterprise AI data security questions.

Demonstrates: prompt testing, citation analysis, brand visibility benchmarking, and SEO/AEO/GEO strategy.

View Audit Completed: May 2026
Template

AEO/GEO Content Brief Template

A practical brief framework for turning AI search prompts into structured, answer-first content designed for visibility, citations, and buyer-intent coverage.

Demonstrates: prompt-to-page mapping, answer-first structure, entity coverage, FAQ strategy, schema planning, and SEO/AEO/GEO execution.

Explore the Framework Completed: May 2026

I help brands get found, cited, and chosen

01AI visibility strategy
02GEO and AEO systems
03Technical SEO foundations
04Citation and entity authority
05Measurement tied to pipeline
46% YoY organic revenue growth
9% AI citation share
1,400+ Locations managed
$150M Pipeline influenced
Ellen Tuckett , AI Search & Visibility Strategist, New York
Agentic AI AEO GEO LLM Visibility AI Security B2B SaaS

Ten years in search.
Focused on what comes next.

My work sits at the intersection of search, AI, and buyer behavior.

As search shifts from ranking to retrieval, I help brands become easier for AI systems to interpret, trust, cite, and surface.

I build GEO, AEO, technical SEO, and structured content systems that move brands from being indexed to being understood and chosen.

  • Master's degrees in Digital Marketing and Computer Science
  • AI Fluency, Prompt Engineering, and AI Agents
  • AI Search Optimization, Surfer
  • Certified DSPM Architect
  • Google Analytics, Semrush, and HubSpot SEO certifications

Working on something worth finding?

I am always interested in conversations about where AI search is heading, how retrieval is changing visibility, and what the next era of discoverability demands. If that is something you are thinking about too, feel free to reach out.